The
Mission
Designing an inclusive website to provide easy and equal access to information
Building a future friendly (flexible) website for the YWCA Hamilton team to dynamically build and create their online content within AODA standards for accessibility
The
Challenge
Poor and Confusing End-User Experience
The visitors were having issues to find the necessary information including details of services and programs of YWCA Hamilton due to the complexity of site structure and redundant navigation links.
Difficult to Populate In-House Content
The marketing team at YWCA Hamilton were having difficulty to populate new content in the website due to lack of visual guideline to follow and heavy back-end structure of the site.
The Solution
Designing New Visual Standards According to AODA Requirements
We designed series of tools and styles and established the website visual standards. And then we created guidelines for the marketing team that be used to effectively communicate complex information for their future content creation.
Restructuring and Organizing the Navigation
We restructured the navigation links and reduce redundant navigation links by building a new hierarchy for high priority values and calls-to-action based on YWCA priorities.
Easy to Navigate on Mobile
The old navigation links were a vague list of headings which made the navigation very difficult for visitors due to displaying so much option on a small screen.
An Interactive Calendar Tool for Displaying Schedules Efficiently
We implemented a dynamic calendar tool that can cycle through months, filter classes by subject, and link to each class information.
It is responsively designed for different widths (desktop/tablet/mobile), colours, fonts, link styles.
Consistent User Experience Through Internal Pages
