{"id":1717,"date":"2021-04-15T20:56:42","date_gmt":"2021-04-15T20:56:42","guid":{"rendered":"https:\/\/dyerduman.design\/?p=1717"},"modified":"2024-03-19T21:24:09","modified_gmt":"2024-03-19T21:24:09","slug":"baccc","status":"publish","type":"post","link":"https:\/\/dyerduman.design\/baccc\/","title":{"rendered":"Bay Area Climate Change Council"},"content":{"rendered":"\n
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We have one planet to transform and restore.
Our brand development for @BayArea_Climate<\/a> begins with a little perspective \u2013 a reminder of the pale blue dot we live on.<\/p><\/blockquote><\/figure>\n<\/div>\n\n\n\n

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The
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Designing the Bay Area Climate Change Council’s (BACCC) first brand identity, one that conveys the story of their mission: we only have a limited amount of time to restore the planet’s ecosystems and reach carbon zero by 2050.<\/h3>\n<\/div>\n<\/div>\n\n\n\n
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The
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Designing A New Visual Language<\/h3>\n\n\n\n

We designed a beautiful solution for the BACCC word mark and logo and expanded that symbol set into a visual language of colours and image collages for use in their digital marketing and future merchandise.<\/p>\n\n\n\n

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Designing A New Website <\/h3>\n\n\n\n

We designed and developed a new website to delight and inspire the community towards climate action change and increase audience awareness and participation in BACCC’s speaking engagements and ongoing work.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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New word mark demonstrates the continual passage of time<\/strong>, evokes the “pale blue dot<\/strong>” view of our planet, and iconizes the memorable 3 C’s<\/strong> in the organisation’s acronym.<\/h3>\n<\/div>\n\n\n\n
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The word mark can be presented in two colour variations with a transitional hero image. The hero image supports the 3 iconic C’s in demonstrating transformation.<\/strong><\/h3>\n\n\n\n
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Plastic reduction merchandise<\/h3>\n<\/div>\n\n\n\n
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Plain canvas tote bag with the iconic 3 C’s in transitional colours and the BACCC horizontal logo<\/strong> printed on it.<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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Plain aluminium water canteen with the iconic 3 C’s in b;acl colours and the BACCC compact logo<\/strong> printed on it.<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n

An accessibility compliant website and branded social media graphics for BACCC \u2013 Visit them at www.baccc.com<\/a><\/h3>\n\n\n\n
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